Thinking Out of the Box - Some Musings

Credit - Cottonbro studio

The phrase "Thinking Out of the Box" has been around for a while now.

It was taken to mean that you should try and think beyond what you already know, or think in a different way than usual, or as mentioned in the Collins Dictionary - "to think in a different, innovative, or original manner, esp with regard to business practices, products, systems, etc."  

There are two contenders (that I found) about who originated the concept. I've no idea which is accurately the creator.  

1) From Wikipedia - "According to The Creative Thinking Association of America, Mike Vance popularized the phrase "thinking out of the box". Moreover, it is claimed that the use of the nine-dot puzzle in consultancy circles stems from the corporate culture of the Walt Disney Company, where the puzzle was used in-house."

2) From the Blood Project - It is said to derive from a famous puzzle created by an early 20th century British mathematician Henry Ernest Dudeney. The puzzle asks one to connect nine dots on a three-by-three grid, using four straight lines without the pencil leaving the page.

We know that the analogy of the box is a reference to the boundaries (preferences, dislikes and biases) within which we think, plan and work with the world around us and those people in it.

However, the phrase has been so overused over the past decades in today's world that it sounds jaded and doesn't generate as much excitement (or results?) as it should.

Some years ago, I came across this line by Terry Pratchett who said “I'll be more enthusiastic about encouraging thinking outside the box when there's evidence of any thinking going on inside it."

This line brewed within me since then and I came up with a few more enquires around this phrase, such as-

1. Where exactly is the box? Where does it start and end i.e. how big is it?
2. Who owns the box? How much did they pay for the box? Is it for sale now?
3. How much of thinking is allowed inside the box?
4. What kind of thinking is going on inside the box?
5. Who's paying for all the thinking going on in the box?
6. How much thinking will be allowed outside the box?
7. How much time should be spent thinking out of the box, before you go back into the box?
8. What happens to business as usual if everyone is thinking out of the box?

Well, that's a lot of "boxed thinking".  Should we consider these and other questions like them when we are asked to "Think Out of the Box"? 

I've no answer to any of these questions, and if you do, please write them here.  If you want to add your questions to this list, please do and I'll give you credit.

You may find these questions strange, but just perhaps, they may help you think with more clarity and purpose.